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Engaging Influentials: Twitter and Beyond
By David Capece, Managing Partner at SparxooWith the rapid adoption of social media, we have accelerated into a network economy. In a network economy, connectivity enables value to be created and...
View ArticleSearch Engine Optimization for Dummies and Dummy-Impersonators
This post is for those of you who see the acronym SEO and feel your throat tighten, your palms begin to sweat, and think to yourself, “ughhh, I know we need this SEO stuff for or to our website, I only...
View ArticleAnother framework to print out and put on your wall at work
Akin Arikan, author of Multichannel Marketing: Metrics and Methods for On and Offline Success, did a beautiful job grafting a digital/web 2.0 layer onto my strategic marketing framework. (His terrific...
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